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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">rpcardio</journal-id><journal-title-group><journal-title xml:lang="en">Rational Pharmacotherapy in Cardiology</journal-title><trans-title-group xml:lang="ru"><trans-title>Рациональная Фармакотерапия в Кардиологии</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1819-6446</issn><issn pub-type="epub">2225-3653</issn><publisher><publisher-name>«SILICEA-POLIGRAF» LLC</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.20996/1819-6446-2021-10-09</article-id><article-id custom-type="elpub" pub-id-type="custom">rpcardio-2579</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ORIGINAL STUDIES</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ОРИГИНАЛЬНЫЕ ИССЛЕДОВАНИЯ</subject></subj-group></article-categories><title-group><article-title>Social Network-Based Digital Stroke Prevention: Opportunities, Results and Prospects</article-title><trans-title-group xml:lang="ru"><trans-title>Цифровая профилактика инсульта на базе социальной сети: возможности, результаты и перспективы</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-8004-9725</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Демкина</surname><given-names>А. Е.</given-names></name><name name-style="western" xml:lang="en"><surname>Demkina</surname><given-names>A. E.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Демкина Александра Евгеньевна</p><p>Москва, eLibrary SPIN 4657-5501</p></bio><bio xml:lang="en"><p>Aleksandra E. Demkina</p><p>Moscow, eLibrary SPIN 4657-5501</p></bio><email xlink:type="simple">ademkina@bk.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-3651-5212</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Беззубцева</surname><given-names>М. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Bezzubtseva</surname><given-names>M. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Беззубцева Маргарита Владимировна</p><p>Воронеж, eLibrary SPIN 5617-0958</p></bio><bio xml:lang="en"><p>Margarita V. Bezzubtseva</p><p>eLibrary SPIN 5617-0958</p></bio><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-2905-7989</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Рябинина</surname><given-names>М. Н.</given-names></name><name name-style="western" xml:lang="en"><surname>Ryabinina</surname><given-names>M. N.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Рябинина Мария Николаевна</p><p>Сочи, eLibrary SPIN 6991-8520</p></bio><bio xml:lang="en"><p>Mariya N. Ryabinina</p><p>Sochi, eLibrary SPIN 6991-8520</p></bio><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-6756-5511</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Котляр</surname><given-names>Я. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Kotlyar</surname><given-names>Ya. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Котляр Яна Александровна</p><p>Москва, eLibrary SPIN 6161-7090</p></bio><bio xml:lang="en"><p>Yana A. Kotlyar</p><p>Moscow, eLibrary SPIN 6161-7090</p></bio><xref ref-type="aff" rid="aff-4"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-9529-9193</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кельн</surname><given-names>О. Л.</given-names></name><name name-style="western" xml:lang="en"><surname>Keln</surname><given-names>O. L.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кельн Ольга Леонидовна</p><p>Тюмень, eLibrary SPIN 1064-7526</p></bio><bio xml:lang="en"><p>Olga L. Keln</p><p>Tyumen, eLibrary SPIN 1064-7526</p></bio><xref ref-type="aff" rid="aff-5"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-3616-2365</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Сарапулова</surname><given-names>А. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Sarapulova</surname><given-names>А. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Сарапулова Анастасия Викторовна</p><p>Екатеринбург, eLibrary SPIN 9028-8595</p></bio><bio xml:lang="en"><p>Anastasia V. Sarapulova</p><p>Yekaterinburg, eLibrary SPIN 9028-8595</p></bio><xref ref-type="aff" rid="aff-6"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-1266-5304</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жетишев</surname><given-names>Р. Р.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhetishev</surname><given-names>R. R.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Жетишев Рустам Рашидович</p><p>Москва, eLibrary SPIN 9103-8482</p></bio><bio xml:lang="en"><p>Rustam R. Zhetishev</p><p>Moscow, eLibrary SPIN 9103-8482</p></bio><xref ref-type="aff" rid="aff-7"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-4739-1523</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Куваев</surname><given-names>В. С.</given-names></name><name name-style="western" xml:lang="en"><surname>Kuvaev</surname><given-names>V. S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Куваев Вадим Сергеевич</p><p>Москва, eLibrary SPIN 6313-6437</p></bio><bio xml:lang="en"><p>Vadim S. Kuvaev</p><p>Moscow, eLibrary SPIN 6313-6437</p></bio><xref ref-type="aff" rid="aff-8"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7682-6672</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Максимова</surname><given-names>М. Ю.</given-names></name><name name-style="western" xml:lang="en"><surname>Maksimova</surname><given-names>M. Y.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Максимова Марина Юрьевна</p><p>Москва, eLibrary SPIN 5389-7907</p></bio><bio xml:lang="en"><p>Marina Yu. Maksimova</p><p>Moscow, eLibrary SPIN 5389-7907</p></bio><xref ref-type="aff" rid="aff-4"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-4165-804X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Погосова</surname><given-names>Н. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Pogosova</surname><given-names>N. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Погосова Нана Вачиковна</p><p>Москва, eLibrary SPIN 4168-6400</p></bio><bio xml:lang="en"><p>Nana V. Pogosova</p><p>Moscow, eLibrary SPIN 4168-6400</p></bio><xref ref-type="aff" rid="aff-9"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-6320-4009</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жетишева</surname><given-names>И. С.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhetisheva</surname><given-names>I. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Жетишева Ирина Салиховна</p><p>Нальчик, Кабардино-Балкарская Республика, eLibrary SPIN 3006-1941</p></bio><bio xml:lang="en"><p>Irina S. Zhetisheva</p><p>Nalchik, Kabardino-Balkar Republic, eLibrary SPIN 3006-1941</p></bio><xref ref-type="aff" rid="aff-10"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Национальный медицинский исследовательский центр кардиологии; Научно-практический клинический центр диагностики и телемедицинских технологий Департамента здравоохранения города Москвы</institution><country>Россия</country></aff><aff xml:lang="en"><institution>National Medical Research Center of Cardiology; Research and Practical Clinical Center for Diagnostics and Telemedicine Technologies of the Moscow Health Care Department</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Медицинский центр Саквояж здоровья</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Medical Center of the City of Voronezh</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru"><institution>Санаторий Южное взморье, ОАО</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Sanatorium Yuzhnoe Vzmorye</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-4"><aff xml:lang="ru"><institution>Научный центр неврологии</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Research Center of Neurology</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-5"><aff xml:lang="ru"><institution>Клинический госпиталь Мать и дитя</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Clinical hospital Mother and Child</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-6"><aff xml:lang="ru"><institution>Уральский государственный медицинский университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Urals State Medical University</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-7"><aff xml:lang="ru"><institution>Городская поликлиника № 166</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Moscow State Polyclinic № 166</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-8"><aff xml:lang="ru"><institution>Клиника Фомина</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Clinical hospital Fomina</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-9"><aff xml:lang="ru"><institution>Национальный медицинский исследовательский центр кардиологии</institution><country>Россия</country></aff><aff xml:lang="en"><institution>National Medical Research Center of Cardiology</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-10"><aff xml:lang="ru"><institution>Кабардино-Балкарский государственный университет им. Х.М. Бербекова</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Kabardino-balkarian state university n.a. H.M. Berbekov</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2021</year></pub-date><pub-date pub-type="epub"><day>02</day><month>11</month><year>2021</year></pub-date><volume>17</volume><issue>5</issue><fpage>696</fpage><lpage>701</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Demkina A.E., Bezzubtseva M.V., Ryabinina M.N., Kotlyar Y.A., Keln O.L., Sarapulova А.V., Zhetishev R.R., Kuvaev V.S., Maksimova M.Y., Pogosova N.V., Zhetisheva I.V., 2021</copyright-statement><copyright-year>2021</copyright-year><copyright-holder xml:lang="ru">Демкина А.Е., Беззубцева М.В., Рябинина М.Н., Котляр Я.А., Кельн О.Л., Сарапулова А.В., Жетишев Р.Р., Куваев В.С., Максимова М.Ю., Погосова Н.В., Жетишева И.С.</copyright-holder><copyright-holder xml:lang="en">Demkina A.E., Bezzubtseva M.V., Ryabinina M.N., Kotlyar Y.A., Keln O.L., Sarapulova А.V., Zhetishev R.R., Kuvaev V.S., Maksimova M.Y., Pogosova N.V., Zhetisheva I.V.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.rpcardio.online/jour/article/view/2579">https://www.rpcardio.online/jour/article/view/2579</self-uri><abstract><sec><title>Aim</title><p>Aim. To study the possibilities and limitations of the social network as a digital medical tool, which is aimed at improving programs for primary and secondary stroke prevention in young people.</p></sec><sec><title>Material and methods</title><p>Material and methods. The study was carried out in the format of online training for volunteers. At the first stage of the work, the online school “Stroke in Young People” was announced in 8 medical blogs. As part of the school, a special account was created for readers (n=1354). At the second stage, 49 respondents (4% of men, whose average age was 24.4±5.2 years) were selected from 1354 listeners, who were surveyed on “Awareness of risk factors and stroke symptoms among users of social networks” before and after the online school.</p></sec><sec><title>Results</title><p>Results. The online school audience is predominantly female (91%), and 43% of readers were in the 25-34 age group. The total number of people who listened to and read the online school material is 8712 people. 17% worked in the healthcare system, and 22% of respondents had a history of stroke. 38 (78%) people of the 2nd stage among the respondents independently searched for information about stroke earlier, and 30 (61%) received this information passively from medical workers in 2020. Before the online school start, the majority of respondents (over 60%) were aware of 2 out of 7 stroke risk factors (dyslipidemia and arterial hypertension) and 3 out of 6 stroke signs (drooping of the face half, weakness in the limbs and difficulty speaking). Less than 40% of the participants considered the stroke risk factors for diabetes mellitus, other cardiovascular diseases (CVD), obesity, and alcohol use; less than 20% were aware of stroke symptoms such as impaired vision and coordination and very severe headache. After completing online learning, the greatest increase in knowledge was found among the following risk factors – smoking and other CVDs (p&lt;0.05); stroke symptoms - headache and drooping of the face half (p&lt;0.05).</p></sec><sec><title>Conclusion</title><p>Conclusion. The online school aroused interest among healthcare workers and people without medical education, including those with stroke. Most of the respondents believed that they knew how to prevent a stroke (over 80%) and would be able to provide first aid to a person with a stroke (over 90%). At the same time, the awareness of risk factors and stroke symptoms was low prior to the start of learning, even though the study included healthcare workers and stroke survivors. Online learning has led to increased awareness of some risk factors and stroke symptoms. Social media can be one of the tools for medical prevention of stroke in young people, but program planning should take into account the way the material is presented and its readability.</p></sec></abstract><trans-abstract xml:lang="ru"><sec><title>Цель</title><p>Цель. Изучить возможности и ограничения социальной сети как цифрового медицинского инструмента, направленного на совершенствование программ первичной и вторичной профилактики инсульта у лиц молодого возраста.</p></sec><sec><title>Материал и методы</title><p>Материал и методы. Исследование выполнено в формате онлайн-обучения добровольцев. На первом этапе работы проведен анонс онлайн-школы «Инсульт у молодых» в 8 медицинских блогах. В рамках проведения школы для читателей (n=1354) был создан специальный аккаунт. На втором этапе из 1354 слушателей были отобраны 49 респондентов (4% мужчин, средний возраст 24,4±5,2 лет), которым было проведено анкетирование «Осведомленность о факторах риска (ФР) и симптомах инсульта среди пользователей социальных сетей» до и после проведения онлайн-школы школы.</p></sec><sec><title>Результаты</title><p>Результаты. Аудитория онлайн-школы в большей степени женская (91%), на возрастную категорию от 25 до 34 лет приходилось 43% читателей. Общее количество людей, которые прослушали и прочитали материал онлайн-школы – 8712 человек. Из опрошенных 17% работали в системе здравоохранения, а у 22% респондентов был в анамнезе инсульт. Среди респондентов второго этапа 38 (78%) человек ранее самостоятельно проводили поиск информации об инсульте, а 30 (61%) получали эту информацию пассивно от медицинских работников в 2020 г. До начала онлайн-школы большинство респондентов (более 60%) были осведомлены о 2-х факторах риска (ФР) инсульта из 7 (дислипидемия, артериальная гипертензия) и о 3-х признаках инсульта из 6 (опущение половины лица, слабость в конечностях, затруднение речи). Менее 40% участников считали ФР инсульта сахарный диабет, другие сердечно-сосудистые заболевания (ССЗ), ожирение и употребление алкоголя; менее 20% знали о таких симптомах инсульта, как нарушение зрения, координации и очень сильная головная боль. После проведения онлайн-обучения наибольший прирост знаний был выявлен о следующих ФР – курение и другие ССЗ (р&lt;0,05); симптомах инсульта – головная боль, опущение половины лица (р&lt;0,05).</p></sec><sec><title>Заключение</title><p>Заключение. Онлайн-школа вызвала интерес как у медицинских работников, так и у лиц без медицинского образования, в том числе, перенесших инсульт. Большинство респондентов считали, что знают, как предотвратить инсульт (более 80%) и смогут оказать первую помощь человеку с инсультом (более 90%). При этом до начала обучения осведомленность о ФР и симптомах инсульта была невысокой, даже несмотря на то, что в исследование были включены медицинские работники и лица, перенесшие инсульт. Онлайн-обучение привело к увеличению осведомленности о некоторых ФР и симптомах инсульта. Социальная сеть может быть одним из инструментов медицинской профилактики инсульта у лиц молодого возраста, однако при планировании программы необходимо учитывать способ подачи материала и его читабельность.</p></sec></trans-abstract><kwd-group xml:lang="ru"><kwd>болезни системы кровообращения</kwd><kwd>инсульт</kwd><kwd>социальная сеть</kwd><kwd>первичная профилактика</kwd><kwd>вторичная профилактика</kwd><kwd>онлайн-школа</kwd><kwd>Инстаграм</kwd></kwd-group><kwd-group xml:lang="en"><kwd>diseases of the circulatory system</kwd><kwd>stroke</kwd><kwd>social network</kwd><kwd>primary prevention</kwd><kwd>secondary prevention</kwd><kwd>online school</kwd><kwd>Instagram</kwd></kwd-group><funding-group><funding-statement xml:lang="ru">Исследование выполнено при поддержке НМИЦ кардиологии</funding-statement><funding-statement xml:lang="en">The study was carried out with support of National medical research center of cardiology</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Hamm MP, Chisholm A, Shulhan J, et al. 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